Savvy Writing Careers Has Moved to Better Serve Creative, Freelance and Ghost Writers

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Savvy Writing Careers has moved to its own self-hosted website.

I felt the move was necessary because I wanted to do more with this blog. I wanted to provide more resources for creative, freelance and ghost writers than I could provide in the past. Now that Savvy Writing Careers is on its own server, I can better help aspiring and experienced creative, freelance and ghost writers reach their goals.

I’m in the process of updating the website. I look forward to seeing everyone at Savvy Writing Careers.com! Stay tuned…

Amandah

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How to Solve the Five Challenges Freelance Writers Face When They Guest Post

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As you may know, guest blogging for websites can drive traffic to your website and showcase your freelance writing talent. It offers you the chance to share your experience with others and help solve a problem. Freelance writers receive other benefits such as having their bios at the beginning or end of their posts. Here are a few questions to consider:

  • What happens when you bio becomes outdated?
  • What happens when you get married and take your partner’s name as your last name?
  • What if you decide to completely change your name?
  • How about changing your domain name?
  • What if you stopped being a freelance writer?

Change happens and freelance writers have to think about this when they become a guest blogger or article writer.

How to Solve the Five Challenges Freelance Writers Face When They Guest Post

1. Typos. Even the most experienced freelance writers experience the dreaded typo. Whether you find them in the latest Best-Selling novel by your favorite author or a blog post, they happen. If you’re lucky, a reader will notify you via email that your post has a typo. Thank the reader via email for discovering the typo then email the web master of the site where you published your guest post. It’s up to them if they want to fix it.

2. Outdated bio. Freelance writers are no strangers to change. Most begin guest posting as a way to build writing portfolios. After a few months or years, chances are bios become outdated. If you have the contact information for the web owner, you may want to contact them with your updated information. If you don’t have their contact information or it has changed, at least you still have your clips.

3. Name change. Freelance writers who get married may decide to take their partner’s last name. Don’t despair. Do you know how many actors, actresses and best-selling authors have changed their names or use a stage/pen name? There’s too many to list! When you inquire about guest posting for a website, let the owner know you were ‘formerly known as’ and give them your new name. It’s not a big deal.

4. Domain name change. It happens. People get bored with their domain name or think of a better one. Hopefully, the owner forwards the old site to the new site which can list previous blog posts or articles. If not, you have your clips.

5. The website is no longer available. People start and discontinue blogs/websites for various reasons. Think about this before agreeing to guest post. Keep copies of your ‘guest blog posts and articles’ and use them as clips when you pitch and query companies and publications.

Amandah

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How Best Selling Authors Use Facebook to Sell Their Books in 4 Easy Steps

Last week, I received my publicity email from Steve Harrison at Reporter Connection. He included an article that was mind blowing. A best-selling author wrote his new novel on Facebook. He posted daily installments of his book on Facebook and realized people were paying attention. The conversation took off, and he even named characters after some of the participants. He self-published his book after one year; it didn’t fit in with his current genre. Is it crazy that a best-selling author would write his book directly onto Facebook? Some would say, yes.

BTW: I thought Facebook ‘owned’ your content. Does or should Facebook receive royalties for the book? It truly is mind amazing and confusing at the same time.

Posting excerpts of your writing on Facebook is an online marketing technique that could make you a best-selling author. Facebook has over 800 million users and you could gain a lot of web traffic by connecting and engaging in conversations with people. The question is: Is it right for you and your book? Only you know the answer to that question.

How Best Selling Authors Use Facebook to Sell Their Books in 4 Easy Steps

1. Use Facebook’s tools to add friends who’ll be supportive of you and your writing. Check out the events and groups that are suggested to you. Fill out your profile page with pertinent information about your book such as the title and website.

2. Don’t add people or join Facebook groups impulsively. This could backfire and before you know it, your story could wind up on another’s author’s page or website. Quality is better than quantity. I see people with 500 or 800 friends and wonder, “Do they interact with all of them on a daily basis? How close are they? Are they only interested in receiving more page views?” Listen to your intuition aka your gut instinct when it comes to adding people to your network. As Steve mentioned in his article, “There are a few trolls out there.”

3. Join relevant Facebook groups that match your subject material. This is a great way to introduce you and your book. Join the conversation as much as you can and post helpful responses.

4. Don’t make every status update about you and your book. How many times have you received invites to ‘like’ a FB page or purchase a product? Where’s the value in that? Relationships have to be nurtured and developed. If you constantly ask your contacts to ‘like’ a Facebook page, you risk losing them. It’s not all about you! Post relevant links and videos that your audience wants to see.

Good luck!

Amandah

If you’re developing/writing a book, would you publish daily installments (excerpts) on Facebook? Share.

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SEO Made Easy: Freelance Writers I like Yoast and You Will Too

English: seo block

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I recently discovered Yoast while working on my creative and humorous website, Daily Family Antics. I thought I knew SEO and considered myself informed about the subject. However, I was wrong. I should have known that there’s always room for improvement. After working with Yoast, I quickly realized I needed to refine my SEO skills. Thank goodness Yoast is a great teacher.

What I Learned about SEO

As I was working with Yoast, I discovered that ‘permalink’ is the same thing as slug. I always allowed WordPress to choose my permalink; however, by working with Yoast, I discovered that it’s a good idea to change it to something shorter. Of course, it’s important to have your ‘main’ keyword or keywords in the slug.

As I continued working with Yoast, I discovered stopwords. I had no idea what these were and didn’t realize that search engines take them away anyway. If you use WordPress.org, you may want to download the SEO Slugs Plugin or some other slug plugin.

SEO Made Easy: Freelance Writers I like Yoast and You Will Too

1. Download Yoast, upload it to your plugins folder, and activate the plugin. It’s easy to do.

2. Freelance writers, Yoast gives you ‘thumbs up,’ warning, and okay symbols for various aspects of your post.

3. Yoast will force you to learn and strengthen your SEO skills. If your title is ‘lacking’ one or more of your keywords, the program alerts you. Furthermore, the program alerts you if you don’t have your keyword(s) in the first paragraph. It’s up to you to write a better title and introduction.

4. Freelance writers; your writing skills will improve. It’s important to provide quality ‘optimized’ content. Don’t stuff your posts or articles with keywords because search engines frown upon this.

5. You’ll develop a better understand of SEO copywriting. Freelance writers interested in gaining new ‘web content writing’ projects will be benefit from working with Yoast. New freelance writers will develop their SEO copywriting skills and attract clients.

6. If you verified your website with Google, Bing or Alexa, you can enter the ‘meta’ code in the Webmaster Tools area. Note: this is a good reminder if you haven’t already verified your website.

7. Yoast offers an introduction tour to teach you about the program. Take a few minutes and take the tour.

It’s important to write for people first but SEO can’t be ignored. Google keeps making changes to how it will scan data and connect its users. Provide quality content but incorporate SEO within blog posts, articles and web pages. Stay away from Black Hat SEO because you can optimize your writing without resorting to ‘dirty’ tactics.

Amandah

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Freelance Writers Use This Simple 5 Step Laptop Maintenance Plan

Freelance writers, do you work on a Mac or PC? What’s your backup plan? My laptop has been acting up lately. It gets stuck when it goes into sleep mode and sometimes Windows takes a long time to boot. My laptop is four years old, but I was expecting it to last a little longer than that! I’ve been trying to ‘diagnose’ the issue, but I can’t be certain if it’s the CPU, hard drive, motherboard, Windows Vista operating system, or RAM. Who knows? I’m a writer, not a computer technician!

Freelance Writers Use This Simple 5 Step Laptop Maintenance Plan

1. Always backup your files. Choose a day during the week or month and backup up your computer system. You can also purchase an online backup system or purchase an external hard drive and backup your files.

2. Clean your laptop. Keep your laptop clean by cleaning it. I know it’s a ‘no brainer’ but you’d be surprises how many people own laptops but don’t take care of them. Use non-abrasive cleaners on laptop and it will look good as new.

3. Delete old files. Clean your system by deleting old files. When in doubt, transfer files to a USB or external hard drive and then delete them from your computer’s system.

4. Use a good surge protector. It’s important to protect your laptop or MacBook Pro from power outages. Purchase a heavy duty surge protector and make sure your outlets are up to code.

5. Defrag and cleanup your disk. If you’re not a techie or that computer savvy, have someone else do this for you. Locate your ‘My Computer’ on your laptop and open it. Find ‘Properties’ and right click on it. This brings up a menu. Select ‘Disk Cleanup‘ and allow your laptop to work its magic. If you feel comfortable with ‘moving’ around your computer, check out Tools and check for errors, Defrag your system, and Backup your files.

Amandah

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How to Improve Your Blog to Increase Web Traffic in 5 Easy Steps

Creative, freelance and ghost writers, the number of blogs on the internet increases every day. What makes yours unique? You may have noticed that some blogs have the same template or theme. There are numerous blogs about freelance writing, blogging, screenwriting, fiction writing, and other niches. How does your blog stand out from the crowd? What makes a person want to read your blog? Attracting web traffic doesn’t have to be difficult. If you write and publish useful, unique content and engage with your current followers, you’ll gain more followers.

Writers, I know you’re no stranger to blogs. Freelance writers write blog posts for clients and authors usually have a blog on their website or at least a link to their blogs. The key is to write a headline that will ‘hook’ readers and write a blog posts that will solve their problems or entertain them.

Writing a blog can be tedious if you’re writing on the same topic as everyone else. Be original and break away from the same old, same old. Use a different angle when you write a “how to” post. Provide information that hasn’t been written about yet. Readers appreciate blog posts from different perspectives. Dare to be different!

How to Improve Your Blog to Increase Web Traffic Visitors in 5 Easy Steps

1. Write unique posts in your style, tone, and voice. Forget about copying your writer because that’s too boring.

2. Create attention grabbing headlines and back them up with solid information.

3. Change your color scheme one in awhile. You may get bored with the look of your blog or it could use a makeover. Breathe new life into your blog with a different a color scheme and layout. It could help your increase your page ranking.

4. Breakout of the “how to and tips and tricks” blog posts. There’s more to blogging than “How to do this or How to do that.” Be bold and daring and write posts that make readers stop and think. Don’t be afraid to be controversial. If you disagree with something, present your opinion and back it up.

5. Find your niche. If you’re not passionate about your subject matter it will show in your blog posts. Make sure you’re passionate about what you’re blogging about. Have fun with it!

Blogging can be a solo professional or company’s worst nightmare; this why freelance writers are hired. Freelance writers know how to write error-free blog posts, and they incorporate key words to assist in increasing page rank. 

If your blog needs a makeover, think about how you can revamp it. First, step back and reevaluate why you created your blog in the first place. What’s your goal for the blog? What do want to accomplish? Second, think about the layout and color schemes. Dark color schemes sometimes work, but the most popular color scheme is blue because it’s known as a ‘trustworthy’ color. This is why you’ll see politicians and business men and women wear blue — it conveys a ‘feeling’ of trust. Finally, have your blog critiqued by an expert in web design and SEO. They’ll provide you with suggestions on how to make your blog user friendly. Your web traffic will increase in no time.

Amandah

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